Job Highlights:

• 5+ years of experience in online or offline marketing in mobile apps or related industry.
• A great relationship builder who is strategic and yet hands on, self-driven, creative, dynamic, forward thinking & a team player.
• Responsible for strategizing effective branded marketing communications including company website, print communication, advertising and PR.
• Exceptional oral and written communication skills and is able to develop engaging content online and offline.
• High proficiency in both English and Cantonese.

Company Culture:

• A fast growing and innovative Tech start-up firm specialising in mobile app design and development.
• Strong orientation to collaborative & team-spirited working environment.
• Open culture, performance driven and offers opportunities for career development.

Job Description:

Job Responsibilities:

• Responsible for strategizing effective branded marketing communications including company website, print communication, advertising and PR.
• Set and implement social media and communication campaigns to align with marketing strategies.
• Build strategic relationships and partner with key industry players, agencies, vendors, customers, potential customers and journalists to execute and implement digital marketing and PR activities.
• Organize and participate in events to build community and boost brand awareness.
• Produce valuable and engaging content for the website and blog that attracts and converts the target groups.
• Measure and report performance of marketing campaigns, gain insight and assess against goals.
• Present weekly internal reviews of account performance across tactics, revenue, KPIs, pacing and key learnings.

Key Requirements:

• Bachelor Degree holder in Marketing or relevant field.
• 5+ years of experience in online or offline marketing in mobile apps or related industry.
• Up-to-date with the latest trends and best practices in online marketing channels and measurements.
• Hands on experience with editorial copywriting and search engine will be highly beneficial.
• Ability to interpret website traffic and online customer engagement metrics.
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
• Numerically literate, comfortable working with numbers, making sense of digital business metrics and processing figures with spreadsheets.
• Excellent communication and writing skills in both English and Cantonese.

Personality Fit:

• Analytical, creative, well organized, self-motivated and passionate for personal/career growth.
• Possess excellent business acumen, is self-driven, achievement-oriented, influential, friendly, communicative and flexible.
• Detail oriented and values teamwork and collaborative working styles.

Excellent opportunity and exposures:

• Opportunity to work in a fast growing and innovative Tech firm.
• Be surrounded by highly creative and collaborative team members.
• Open, dynamic, team-spirited environment with opportunities for personal growth.
• Performance driven generous compensation scheme.